As an organisation, we believe that all companies have a responsibility to give back to our community. Supporting an event that raised funds for the Els for Autism Foundation allowed us to do exactly this, while having a little fun as well. We invited a few engineers from AB InBev and three Sunshine Senior Tour professionals to enjoy the day with us.
The Els for Autism Foundation
The Els for Autism Foundation was founded by Ernie Els and his wife, Liezl, in 2009 after their son, Ben, was diagnosed as autistic. With the opening of the Ernie Els Centre for Autism in Braamfontein, Johannesburg in 2011, the couple realised their dream of offering lower-resourced families in South Africa with children on the autism spectrum access to free treatment and support.
The Centre offers comprehensive guidance, educating parents and family members of autistic children on best practices for the treatment and education of autistic children. Every family is provided with free access to an online-focused treatment tool called Rethink First, a programme that uses Applied Behaviour Analysis principles which is widely regarded as the most effective teaching tools for children struggling with autism. The Centre’s trained facilitators use this multi-faceted e-learning solution to provide customized interventions for each family. In addition, the Centre also trains caregivers using structured written and video computer-based guidelines, along with active role-play and facilitator-caregiver-child sessions.
Since opening their first centre in Braamfontein, Ernie and Liezl have opened centres throughout South Africa, the United Kingdom, and Canada. Their largest centre, The Els Centre of Excellence, is based in Florida, USA.
What is Autism?
Autism spectrum disorder (ASD) is a developmental disability that is caused by differences in how the brain functions. ASD covers a large spectrum of symptoms, skills, and levels of impairment, but is characterized by challenges with social skills, repetitive behaviours, speech and nonverbal communication. Persons with autism have trouble communicating and find it difficult to understand what other people think and feel. As a consequence, it is hard for them to express themselves either with words or through gestures, facial expressions, and touch. Signs of ASD manifest during early childhood and usually last throughout a person’s life.
Thank you, Craft Team, for your incredible effort prepping for the day and your energetic vibes throughout.